Whilst working for Mustard Brand Studios I had the opportunity to design an innovative vision for a digital marketplace dedicated to collectible sneakers and streetwear. Embracing this transformative idea, our team was tasked with crafting a robust business framework and developing a unique brand/product identity. Our mission was clear: to revolutionise the sneaker trading industry.
Through strategic creative sessions, we crafted the name "Gallery of The Streets" and designed a brand identity that embodies exclusivity and urban sophistication.
We designed our digital platform to offer an intuitive user experience, incorporating features such as the StreetCertified™ authentication process and fast delivery options.
